When is the best time to organise corporate gifts?

When is the best time to organise corporate gifts?

Steven Murtagh

Written By Steven Murtagh

Timing is important when it comes to many things, including corporate gifting. It might be due to the nature of the gift itself, an event, or the gift could be meant for a particular date due to its significance or the season. Regardless, employers must prepare their gifts in advance to meet these timings and help make sure their corporate gifts hit the mark. You can find our advice below.

Factors to consider when organising Corporate Gifts

If you have multiple clients that you want to show appreciation for, you’ll be able to save money by ordering in bulk. You can then personalise the gifts through packaging, decoration, and messaging.

Including unique elements in your corporate gifts is a great way to help them stand out from any others. Branded wine gifts featuring your company logo or that of your recipient for example, can demonstrate the time and thought put into the gift.

It’s vital to make sure that any business gifts arrive on time. This means leaving extra time to account for supplier lead times and any disruption that might occur.

Discounts and promotions will come around for many kinds of corporate gifts, so it’s important to check regularly. Equally, if you simply can’t afford to invest the time or money on a corporate gift, don’t force it. A rushed corporate gift has the potential to do more damage than good.

Times and events for corporate gifting

Throughout any business year, there will be a range of events and occasions where gifting might be appropriate. Having these dates in your calendar will help you prepare corporate gifts ahead of time, thereby giving you time to find personalised gifts. In the case of corporate wine gifts, the time of year or nature of the event can have a significant influence on which wines are best.

If you’re only concerned with gifting outside of your organisation, find our insights on ‘When is the ideal time to send your corporate gifts to clients?’.

 

  1. Christmas and the New Year

Christmas is the peak season for corporate gifts, and suppliers can get extremely busy. Starting preparations early ensures you have time to choose the most relevant gifts, help avoid stock shortages and arrange for any branding. It’s often recommended to start looking for corporate Christmas gifts 2/3 months before the date to avoid any rush.

 

  1. Employee recognition and awards

Giving personalised gifts are one of the best ways to recognise employee achievements. Planning ahead not only ensures you can carefully choose meaningful gifts and arrange for bespoke messages, but it also shows that you took the time and effort to reward good work. These types of corporate gifts should be given regardless of the time of year so that employees know gifts aren’t just a routine procedure.

 

  1. Corporate anniversaries and milestones

Making special arrangements for significant dates and milestones is an effective way to deepen professional relationships. It shows you care about someone on a deeper level than just the work they complete. If the milestone is one associated with the business itself, sending gifts to an entire team or department is a great way to bring everyone together and reaffirm a sense of unity within the business.

 

  1. Trade shows and conferences

Meeting with clients, whether they’re old or prospective, is a brilliant opportunity for gift giving. You can even tie the gift into the themes of the event to show your level of consideration. These items should ideally be sourced at least a month in advance of the event to allow for shipping and branding. Depending on your industry, there may be periods of the year where lots of events take place and, in these cases, it’s important to make gift preparations.

 

Efficient bespoke corporate gifting

At Jean Juviniere, we know how hard it can be to plan gifts around a busy work schedule. That’s why crafted our own wine business around supporting corporate gifting. We offer a bespoke branding service that allows you to engrave logos directly onto the packaging. This is available for a range of materials as well, including our popular wooden wine box and leather wine box options. Contact us to get ready for the corporate gifting season.